everyBODY with Iskra
Social media has changed how women view their bodies. Instagram in particular, has given women a platform to compare, judge and critique themselves against images that just aren’t real. Sadly, this has had a catastrophic effect and has led to a generation of women striving for so-called perfection.
To break the cruel body standards set by the media, we teamed up with model Iskra Lawrence and created everyBODY with Iskra. This revolutionary health and wellness program is a calorie counting-free zone; it gives you the tools and support to create your own definition of healthy and happy. everyBODY with Iskra also has its own iOS app which means members always have support in the palm of their hands.
everyBODY with Iskra includes fun and sweaty workouts, delicious recipes, interviews with inspiring women, beauty tips and weekly meditations. It’s essentially Iskra’s life wrapped up into an online program. Check it out here.
Who is Iskra Lawrence?
British model Iskra Lawrence is a body diversity champion. She rebels against counting calories, eating to get skinny, body shaming and unfair beauty standards. Iskra does not allow any of her Instagram photos to be retouched and actively calls out body shamers.
Iskra is the face of American Eagle Outfitters lingerie and swimwear line, Aerie, and their 2017 jean campaign ‘The New American Jean’. She is also the brand ambassador for the National Eating Disorders Association (USA), guest author to magazines such as Time and Huffington Post, and created the #IskrasArmy campaign; an initiative to introduce compulsory self-care education for boys and girls.